My Favorite Insurance Marketing Strategies

Let me share my favorite insurance marketing strategies.

Insurance marketing strategies don't need to be boring and tiring. For so many years, i did the same old cold calling, telemarketing and direct mail month after month. If your anything like me, those marketing activities get old pretty quick. So what can you do?

Here are my favorite Insurance Marketing Strategies

To begin with, you need to understand that the best marketing strategies bring in business for you. As long as you can set up the easy systems and add to them every month, these systems will bring in leads to your agency every month. It is so much easier to have the leads find you, than you trying to find the leads every month. To begin with, my favorite insurance marketing strategy is developing and maintaining an SEO website. Now this is not just a regular insurance agency website. This is a website with a purpose. It is to build a list of names and emails of people on a daily basis. Next it is to provide people with quotes. People are searching the internet everyday for a specific type of insurance. They want to find a site that gives them simple information and the ability to get a quote right away.

Facebook is great for today's insurance marketing strategies

You will be completely surprised what Facebook can actually do for your business. Forget about all the facebook gossip. Well, all that gossip may actually be good for your agency. People are on facebook talking to other people. Those people will be able to share the great benefits they received with your agency. My favorite thing about facebook, is that you can advertise on facebook at a fraction of the cost of all the other search engine sites like Google. This facebook advertising can bring in leads and build your list starting today.

Why Is a website and a facebook page so important?

Imagine if you could make a post onto your website that is very informative information to you clients. This information directs the reader to opt-in on your sign in form to get more information or get a quote. Or you can get them to click on the facebook "like' button and you get add them to your facebook list. As your list is growing every week, you can write one informative post and market to everyone on your list. This is what I call long term marketing. Long term marketing is the best way to build trust with your lead prospects and build a strong healthy customer base for your agency.